CNET: YouTube to develop its own choose-your-own-adventure shows

CNET: YouTube to develop its own choose-your-own-adventure shows. “Video streaming site YouTube is jumping into programming where viewers can directly interact with a show’s narrative, according to Bloomberg. These choose-your-own-adventure shows will be overseen by Ben Relles, YouTube’s head of unscripted programming for YouTube Originals.”

YouTube Blog: YouTube delivers Coachella 2019 to millions of global music fans with official two-weekend live stream

YouTube Blog: YouTube delivers Coachella 2019 to millions of global music fans with official two-weekend live stream. “For the ninth year in a row, YouTube continues to take the magic of Coachella beyond the Indio desert and into the homes and phones of millions of people around the world with the exclusive two-weekend live stream of Coachella 2019. … YouTube Music is turning it up a notch at Coachella 2019, making sure music fans — no matter where they are — can enjoy the world’s preeminent music festival in convenient and immersive new ways.”

Los Angeles Times: YouTube to livestream Coachella set of K-pop band Blackpink in Times Square

Los Angeles Times: YouTube to livestream Coachella set of K-pop band Blackpink in Times Square. “Seeking to strengthen its ties to the music industry, YouTube said it will for the first time stream a performance from the Coachella Valley Music and Arts Festival in Times Square in New York City.”

New York Times Magazine: How A.S.M.R. Became a Sensation

New York Times Magazine: How A.S.M.R. Became a Sensation. “In the A.S.M.R. scene, new trends evolve quickly, driven by the spirit of innovation, corporate product-placement deals and a process of human-algorithm interaction that pushes the best new material to the top. Any trigger that starts to find fans is endlessly taken up and reperformed — ripped off by different channels for ad dollars — at least until the next trigger takes its spot. One month, cranial nerve exams are in. The next month, creators are all shaving bars of soap, chewing bricks of raw honeycomb or eating buckets of KFC. The feeling that fuels this growth is little understood, like the dark energy pushing our universe outward.”

The Verge: The golden age of YouTube is over

The Verge: The golden age of YouTube is over. “YouTube relies on creators to differentiate itself from streaming services like Netflix and Hulu, it tells creators it wants to promote their original content, and it hosts conferences dedicated to bettering the creator community. Those same creators often feel abandoned and confused about why their videos are buried in search results, don’t appear on the trending page, or are being quietly demonetized. At the same time, YouTube’s pitch decks to advertisers increasingly seem to feature videos from household celebrity names, not creative amateurs.”

Mashable: Mainline 90s nostalgia with the forgotten cartoon channels of YouTube

Mashable: Mainline 90s nostalgia with the forgotten cartoon channels of YouTube. “For every Batman: The Animated Series there’s a Street Sharks. Did you know that Kid ‘n’ Play had their own cartoon? There could practically be a whole genre called ‘musicians or professional athletes fight crime.’ Shameless video game and movie tie-ins were the norm. Even Free Willy had a cartoon with a Captain Picard-looking cyborg villain. Where’s all the love for those old cartoons? Surely they were a memorable part of someone’s Saturday morning block, right?”